The Agenda

08:30 - 09:00

Registration & Check-in

09:00 - 09:20

Welcome e-Luxury 2019

Welcome and presentation of the event


Philippe Lucet

Board Member | Netcomm Suisse

09:20 - 09:40

Introduction and Welcome by Salesforce


Maurizio Capobianco

Senior Regional Vice President | Salesforce

09:40 - 10:00

Luxury and Innovation


Francesco Bottigliero

iCEO | Brunello Cucinelli spa

10:00 - 10:20

Product Innovation


Laurent Favre

Founder & CEO | A. Favre & Fils

10:20 - 10:40

Digital Customer Experience Gets Smarter

Surprising Clients with in Store Real-Time Situational Intelligence


Funda JOHN

Head of Consumer, Retail and Luxury Industry Switzerland | DXC TechnologyDXC Technology

10:40 - 11:00

Digital Transformation in Luxury


Heinz Krienbühl

Head of Ecommerce | Bucherer AG

11:00 - 11:20

Networking break

11:20 - 11:40

International Consumer Trends in Luxury

Kantar – TBC Speakers


11:40 - 12:00

How to sell watches on Tmall

A look into China export marketplaces through the Breitling experience


Antonio Carriero

Chief Digital and Technology Officer | Breitling SA

12:00 - 12:20

Export in Luxury Industry


Patrick Wolf

Business Development Manager eCommerce | Asendia SwitzerlandAsendia

12:20 - 12:40

How China Influencers Are Impacting Luxury Market


Carlo Torrani

CDO head of digital marketing | MISSONI

12:40 - 13:00

Brand Ambassadors & Influencers in Luxury

Legal Do’s and Dont’s


Lukas Bühlmann

Partner / Owner | Meyerlustenberger Lachenal (MLL) AGMLL

13:00 - 14:20

Lunch Break

14:20 - 14:40

Ultra-Niche Brands in Today’s Digital World

MB&F Experience: How Can an Ultra-Niche Brand Navigate Today’s Digital World?


Charris Yadigaroglou

Chief Communications Officer | MB&F

14:40 - 15:00

Decision-Making for Luxury Goods with Board

A transformative approach


Adnan Halilovic

Sales Manager | Board International

Fabio Lovesio

Head of Industry Solutions | Board InternationalBoard International

15:00 - 15:40

eRetailization of Luxury in a Customer Centric World

The relations between brands and distributors.

A panel discussion moderated by Carlo Terreni on the future challenges of luxury retail and distribution, together with four luxury industry experts.


Andreas Frei

Managing Director | Zimmerli of Switzerland SA

Bernard PONCET

Chief Digital Officer | BAUME & MERCIER

Carlo Terreni

President | NetComm Suisse

Tarek Abouzeid

Founder | House of Grauer

15:40 - 16:00

12 Take-Aways from 12 Years of Omni-Channel Retail

Sharing my experience as CEO of Ace Jewelers


Alon Ben Joseph

Owner & CEO | Ace Jewelers

16:00 - 16:20

Coffee Break

16:20 - 16:40

Manufacture Royale, Monarchy London and Wobee


Alexis Gouten

Owner | Manufacture Royale SA

16:40 - 17:00

Valtech – L’Oreal Case Study


Greg Schwartz

Vice President, Sales & Marketing Vantage Division | Valtech

17:00 - 17:20

eCommerce B2B in Beauty – Hair Professionals


Raffaele Masi

Global Head of eCommerce | Coty

17:20 - 17:40

Discussing eSustainability and Announcing FI Award

Bally case study and announcing Fashion Innovation Award by Loomish SA


Jelena Tašić Pizzolato

Head Of Strategic Marketing | Loomish SALoomish

Maria Aguado Cabrera

Heritage and Innovation Director at Bally | Bally

17:40 - 18:00

TBC

TBC


18:00 - 19:00

Closing Newtworking Aperò